A professional corporate homepage is indispensable these days. Anyone looking for a business in our digital age is asking Google for advice., and it does not matter if you are looking for a restaurant, a flower shop, a dentist or a craftsman - the Internet is the place where potential providers of services and products are found.
If a company has no or only a little appealing internet presence, there is a high probability that it does not even come into the selection. Around 66 percent of users also say that they do not trust companies that do not have a website. It turns out that the company website is an indispensable component of new customer acquisition. But what makes a successful homepage and what should be considered as a small or medium-sized company in the creation value?